
EYECONIC
My name is Aleksa Gajić. Back in 2006, I picked up a spray can and started writing graffiti under the tag “Nexon”. What began as a way to leave my mark on the streets quickly became a discovery of my true passion for visual art. That passion grew into a commitment, and I knew I wanted to dedicate my life to graphic design. Born and raised in Belgrade, I graduated with an average grade of 9.7 and was honored three times as Best Student. During my studies, I spent a semester at the “Politecnico di Milano” on a merit-based scholarship, an experience that expanded my creative perspective and deepened my understanding of international design practices.
Today, I am a multidisciplinary designer with over six years of professional experience across leading local and international marketing agencies, supported by more than a decade of continuous visual practice. My focus is on creating distinctive visual identities and producing animated video content that brings brand stories to life.
Over the years, I’ve developed a refined visual language and a versatile skill set that spans design, animation, and print production. Aesthetics, innovation, and attention to detail drive my work and I’m always exploring new ways to tell stories through design and motion.

Visual identity is where strategy meets emotion, turning ideas into something you can see and feel. I approach each project as a chance to distill a brand’s personality into shapes, colors, and rhythm that people instantly connect with. From bold startups finding their voice to global brands refreshing their presence, I craft identities that feel alive, memorable, and unmistakably theirs. Every logo I design is more than a mark, it’s a story in motion.
Motion design is where energy and storytelling collide. I use movement to bring ideas to life, turning static visuals into dynamic experiences that engage and inspire. Whether it’s a sleek brand animation, a playful social spot, or a cinematic intro, I focus on rhythm, detail, and emotion to make every frame count. My showreel captures that blend of design and motion that transforms concepts into memorable visual stories.